Branding
designed to shatter expectations

perfection

Preened to

Your brand is more than just your logo and a couple of colors. It’s the language and imagery you use, how you present yourself to and interact with the world, and it’s what drives consumer recognition.

Much like a parrot preening its feathers to show off its perfect plumage, building your brand requires deliberate and loving attention - especially if your goal is to disrupt the expectations of your industry.

ready to ruffle some feathers?

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Website Design

Branded collateral

Brand Identity Design

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*Showit is the designer’s preferred platform for its versatility and the ability to exercise the most creativity, but if another is better suited to you, other platforms are absolutely options

Branded Collateral Design may include...
  • Signage
  • Document templates
  • Additional social media materials
  • Marketing materials
  • Merchandise
  • Packaging
  • Website maintenance/updates
  • And more!

We’ve built your brand together. Let’s continue to work together ensure that your website and other collateral all maintain your brand’s cohesion.

Website Design includes...
  • 5 page website built in Showit*
  • Default pages:

It’s easy to make a pretty website. But it’s not easy to make a strategic website. Let’s use your new branding to ensure that your website really boosts your brand.

Brand Identity Design includes...
  • Mood board
  • Logo suite
  • Defined color palette
  • Brand board
  • Brand fonts
  • Defined brand guidelines
  • Social media templates
  • And more!

Backed by research, psychology, and strategy, your new brand identity is built with your values, audience, and mission in mind.

What We offer

01

Inquiry & Discovery Call

Parrots may or may not be present in all calls

our flight path

Step one is to fill out the form on my contact page! After that, I'll be in touch to set up a call. Let's grab a cup of coffee or tea, and chat a bit about your goals and expectations for our collaboration!

our flight path

Strategy Collaboration

This is all of the unseen stuff that makes up a brand's identity, and is the driving force behind what makes a brand work. When we officially start our project, we'll hop on another call and start hatching the best game plan for your brand.

Parrots may or may not be present in all calls

02

visual storytelling

Now that we've hatched your strategy and have your brand's personality nailed down, it's time for me to get to work creating the visual narrative that conveys your brand's messaging and resonates with your target audience.

our flight path

Parrots may or may not be present in all calls

03

our flight path

launch your new brand

It's time to spread your wings and fly! At this stage in our journey, we'll hop on our final call to go over a launch plan. You'll receive all of your deliverables with trainings and documentation to help you utilize them to their full potential. We're at the end of this project, but you can always return to this nest for more branding support. 

Parrots may or may not be present in all calls

04

FAQ

I just want a logo. Can you do that for me without all the extra stuff?

There are designers out there that will do one-off logos, but I'm not one of them. Because a logo isn't just a logo. To have a logo that will truly work in all situations, you need a responsive logo suite, which is already more than "just a logo."

But also - a big part of my brand identity service is brand strategy and a logo is created based on that strategy. Also resulting from the strategy is the color palette, icons, typography choices, etc. which, in my experience, are always expected with the "one-off logo." If all you're wanting to get right now is a single logo, I can try to point you in the direction of someone who will do that for you.

Will you just do my website? I already have my branding.

This is an interesting situation. I offer web design for a few reasons - the first is so that I can be a one-stop shop for my clients and so that those clients can be confident that their identity and website are built from a background of thorough research and strategy.

The second reason is so that we can be sure that the strategy we implement into the identity is maintained within the website, should you want me to do both. As I did not develop your branding and I don't know the process behind it, there is the potential pitfall of the other designer's work not lining up with the strategy you and I come up with for your website. I want you to succeed and your branding should be cohesive across all mediums. If I did not develop your strategy with you and design your branding, then we will need to conduct a strategy review and possibly overhaul in order to create a solid website for you that will convert. So this is not a hard and fast "no," but it is a "let's work through this and see if you really only need a website or if you need a new strategy/branding, as well" situation.

How do I know when it's time to rebrand?

If you think about your business and goals, and then about where your business is right now and the type of business you're getting - do the two paths align? If not, it's probably time to consider rebranding with a new strategy.

How long does a brand identity take to create?

The project timeline can vary based on deliverables, communication times, project complexity, revisions, etc. But my standard timeline is 4-6 weeks.

How much do your services cost?

Total package price depends on the project, but all services start at $3000.